clear writing, editing, and seo
About us
Blue Pencil India provides quality content writing, editing, SEO, and plain English services. We work at cost-effective rates to help you communicate clearly.
We love our work and deliver our best.
Once we understand your requirements, we prepare a detailed plan to achieve the objectives of getting you more visibility and more conversions. We are happy to cloud commute and yet work closely with you.
The services page gives you a complete picture of what we offer.
Apart from making profits for its stakeholders and keeping clients happy, BPI has an ulterior motive – that of bringing plain language to India. We are inspired by the late Jyoti Sanyal, one of the most enthusiastic proponents of plain language in India, and hope to continue the work he left unfinished: introducing plain language to Indian speakers of English.
We believe plain language can and should be used in all communication to a general audience, because language is about information, and hence, it is about power. Be it commerce or public administration, language plays an important role in building your image or increasing awareness, as the case may be. Hence, at BPI, we write copy that conveys the message clearly and quickly.
BPI is the brainchild of Vijayalaxmi Hegde and Lincoln Roy, whose combined experience of more than a decade in content writing and editing comes handy in creating the ‘WOW’ factor.
Vijayalaxmi Hegde: Writing and editing are as much passions as they are a means of livelihood to her. She has written for newspapers and magazines in India, the US, and New Zealand. Recently, she contributed to an outsourced issue of the New Haven Advocate. The feature stories can be found here and here. Consequently, she was interviewed by The New York Times about the whole experience. Her work drew favourable reveiws from US media:
“Writer Vijayalaxmi Hegde interviewed DSO drummer Dino English, researched the band’s history and wound up putting together a pretty good feature. We asked longtime DSO fan The_Rick to tell us what he thought about Vijayalaxmi’s article and he said, ‘It’s like every other Dark Star article I have ever read.’ As much as we hate to say it, we agree.”
“… an incisive profile of a Grateful Dead tribute band.
And best of all, Vijayalaxmi Hegde interviews trumpeter Vince DiFiore of Cake… The fact that it’s not really that different is what makes this so remarkable. And also, terrifying.”
Apart from writing for newspapers, she has worked on diverse projects from online content optimized for search engines to blog writing, copy writing and the like. She blogs at sihikahi.
Lincoln Roy: A former feature writer with The Statesman, Lincoln bubbles with ideas. Don’t get him started on trains, the Indian telecom industry, and gadgets. But if you do, you’ll end up with interesting insights.
