Tag Archives: Plain language

Blue Pencil India for plain language, crisp writing, and editing that’ll make text sparkle

I have previously written about my work-from-home/freelance writing ventures. Blue Pencil India now seems to me to be the logical step forward. Of course, this took much convincing and all the persuasive powers of my husband, Lincoln, who is now a co-founder of BPI. You need to believe a lot in yourself and have an [...]

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Don't take a chance, plain language always works

A couple of months ago, The New York Times made public some very interesting internal data: a list of words that its online readers were frequently looking up. On the NYT site, you can look up the meaning of any word by selecting it and clicking on the small question mark that appears beside. The [...]

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Be honest with your reader. Write in plain language

Plain language as defined by Martin Cutts of Plain Language Commission: The writing and setting out of essential information in a way that gives a co-operative, motivated person a good chance of understanding it at first reading, and in the same sense that the writer meant it to be understood. This means pitching the language [...]

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